In Media Res

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• In Media Res
  

  Refereeing the Streaming Wars: The Regeneration of Third-Party Audience Metrics

  By

  Jennifer Hessler Bucknell Univeristy

  May 07, 2020

  1 comment

  in Nielsen’s metrics—having a third-party referee legitimizing Netflix’s wins fits into the streaming ...
• In Media Res
  

  "Avengers" Art Contest: Professionalizing Fans or Fanning Professionals?

  By

  Lesley Willard Emerson College

  September 24, 2016

  and tagging the resulting work with #madethis #Marvel, students competed to win an opportunity to ...
• In Media Res
  

  Industrial and Institutional Change in Brand Environments

  By

  Katie McCollough Rutgers University

  June 20, 2013

  just $10 to UNCF, including the impact on earnings, crime savings and health savings” ...
• In Media Res
  

  Affirmative Activision

  By

  Nina Huntemann Suffolk University

  December 09, 2010

  1 comment

  units. By the end of launch day, the game sold 5.6 million copies, earning $360 million. Clearly, flak ...
• In Media Res
  

  Indie Volkswagens on Screens Big and Small

  By

  Michael Z. Newman University of Wisconsin - Milwaukee

  February 27, 2007

  Sunshine's budget and earnings see Box Office Mojo. Bob Industries, Dayton and Faris's commercials ...