Thank you for these comments and deepening the conversation, Netflix truly is a subject which enables debate in many different directions. Aaron, I really liked your post and the exercise of applying theoretician's perspectives. I agree that on-demand viewing is radically changing the way we experience consumption of programs, especially television shows (consumption here being contrasted with viewing as the ritualized weekly viewing), but I am not sure to which extent it completely destroys communal spectatorship experiences. Having been on the receiving end of the situation your clip depicts, I can testify to the frustration, and it is not hard to make the case that the virtual world offered by the Internet (that also goes for access to unlimited data) is changing the ways we relate to each other and experience entertainment as shared. There is no longer the need to watch the clock and make sure dinner is finished on time to catch an episode, or to make a specific date - a cure to boredom can be sought in a minute, without the need to plan. And while the situation depicted in the IFC teaser is extreme, I think many of us will find it rings too close to home. On the other hand, on-demand enables spontaneous viewing that can be shared together, it facilitates waiting for a friend who cannot be there when an episode airs, and it can bring people far away together - watching the same shows in long distance relationships can foster a sense of intimacy, a shared experience albeit the distance. I am not very familiar with theories of virtuality and community in the digital world, but I think this raises questions of whether community is dissolving or shifting to new forms. That being said, it definitely changes the water-cooler (as an example) community. I personally find that the main difference with the DVR era, which necessitates more action on the part of the viewer. It brings me back to questions of culture being defined as a common set of references. Viewers are increasingly not invited to partake in the same activity every week, but to catch up, which is probably one of the main reasons of bingeing (or "marathoning", the industry is promoting that word to replace the negative connotations associated to binge-watching). Television shows are not only a topic of conversation, they are a sign of belonging to a wider group. This certainly isn't new, but it seems to be taking on a more extreme nature. Rachel, I agree with your first point/question on the ability to watch ahead. There are unfortunately so many things we can say in 400 words! I would say that on-demand does change our behavior, not only the ease of technology, but partially. Binge-watching should probably be divided into two different categories: the act to decide to watch something, which is where the spectator asserts his control on what, when, where, how and how much (at least in his plans), and then the subsequent act of watching what comes next, which is where, as shown in the clip, control can become an illusion and the spectator actually loses himself. Starting to watch a serial program requires an action on part of the viewer: whether to search for the show online, or to set the recording and then watch it on the DVR. The Internet, and especially Netflix with its automatic cueing of the following episodes, eliminates or renders much more simpler - perhaps enable it to become automatic - the act of continuing to watch. In that way, I think it promotes to lose oneself in consumption. While this wording isn't exactly positive, I don't think binge-watching is necessarily a danger although the lines between control and excess can easily be blurred. Finally, I find that all these questions raise an issue that we have indirectly been talking about which is that of the spoiler: getting premature information about last week's episode is one thing, but with people consuming audiovisual products in shorter time frames, binge-watching is further promoted by the need to catch up quickly as serials are the subject of many discussions where it is increasingly assumed that everyone "is in the know". This is certainly changing both discussions and the personal "payoff" we get from our entertainment. These are just thoughts, feel free to disagree. I look forward to more lively discussion!